Marketing Audit Model Oriented to the Traceability of the Objectives and Strategies.

2019-07-19T09:07:05Z (GMT) by Yezid Cancino
Summary of the quantitative answers about the conceptions, needs and requirements to make a Marketing Audit. This answers allowed the creation of a new model of Marketing Audit. This information is exposed in the original language (Spanish)

License

CC BY 4.0